Margaux’s Missing Piece

With a factory mishap, Margaux discovers the ingredient it didn’t know it was missing.


Two 23-year olds launched Margaux, a size-inclusive shoe brand for women on the ‘gaux (get it?). A new product launch was going swimmingly until there was a missing piece — literally. Melanie talks to Alexa Buckey, co-founder of Margaux, about how the shoe company used this as an opportunity to show its human side, and helped build the customer-centric lens through which they approach everything.

 

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Pro-tip: You don't need to be an expert

“You don’t have to be an expert, you just have to work hard enough to figure it out and learn as you go.” - Alexa

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